Latino Founders Fund

We believe that funding Latino founders empowers entire communities. Access to capital and support leads to greater economic opportunity. Google is uniquely positioned to provide capital and support to help founders grow their businesses, and in turn, create space for founders to succeed and create greater impact for their community. The goal of the fund is to increase economic opportunity for promising Latino startup founders. We hope this funding and support can catalyze the growth of Latino-led startups, foster innovative solutions to tough problems, and ultimately generate wealth for these communities.

The Google for Startups Latino Founders Fund provides founders with $150K in non-dilutive capital to help fuel their businesses. Recipients will also receive up to $100K in Google Cloud credits, hands-on mentorship and support across the company, and access to mental health therapy at no cost.

The program is hybrid: virtual with in-person opportunities taking place throughout the year.

Startups are eligible if they are based in the U.S., have raised less than $5M at the time of application, have a full-time founder/cofounder who identifies as Hispanic/Latino (30% or more of the business must be minority-owned at the time of application), are post-revenue, and demonstrate traction (sales, monthly active users, beta sign-ups, revenue).

Due to the volume of applications we receive, we do not provide feedback on individual applications.

If you meet the eligibility criteria for both funds, you can apply to both. However, you will only be able to receive funding from one—even if you are accepted into both. You would have to choose which of the two funds to accept. If you are applying to both funds, we recommend that you write out your answers to the application questions in an external document so that you can repurpose your answers because the applications have the same questions.

Watch a recording of the Google for Startups 2023 Founders Funds Ask Me Anything (AMA) Session here. Learn more about previous Latino Founders Fund recipients here and Black Founders Fund recipients here. Read an interview with Latino Founders Fund recipient on the Google Cloud blog here, a feature of multiple Latino Founders Fund recipients on the Google Keyword blog here, and a highlight of the 50 Black Founders Fund recipients on the Google Keyword blog here.